Osman Ahmed is an writer and creative consultant with over 15 years of experience in media and design.

Osman works across multiple platforms to produce content and strategies for the most distinguished global publications and brands, including Chanel, Gucci, Boucheron, Vogue, The New York Times, Zara, and Hermés.

For over half a decade, Osman was the Fashion Features Director at i-D magazine, overseeing the magazine’s fashion perspective across print, digital, video and social platforms, and devising strategies, and long-term editorial and commercial products. While at i-D, Osman created and presented the award-winning i-Dentity podcast, a documentary series examining the influence of subcultures on wider popular culture - which was sold to a commercial partner for more than seven figures.

As a longstanding contributor to Vogue, The New York Times, Harper's Bazaar, Vanity Fair and the Financial Times, she is an authority in the worlds of art, design and culture.

For years, she has been one of few reviewers covering the international fashion weeks and profiling the likes of Miuccia Prada, Giorgio Armani, Jonathan Anderson, Yohji Yamamoto, and Mary-Kate and Ashley Olsen - as well as working alongside designers such as Alessandro Michele, Aaron Esh and Maximilian Davies.

In front of the camera, Osman has walked for Conner Ives during London Fashion Week, and has appeared in lookbook campaigns for brands including Jawara Alleyne. She has also been commissioned by brands including Farfetch and Adidas to create digital content, and has brought her unique network together for brands including Jimmy Choo and Serpentine Galleries.

In 2025, she started Private Parts, a weekly newsletter described by Vogue as full of “searing wit and raw personal insight, unpicking the worlds of art, style, identity and subculture – not to mention the curious blurring of their boundaries, and how this all shapes culture at large.”